Website Link

http://www.showmyict.com/CarolineSmalley

Evaluation

In what ways does your media product use, develop or challenge forms and conventions of realmedia products?
My website is very formal and does not really break any conventions. Like the websites that I looked at, I have only used one colour, with two or three variations to that colour.
I have made it appeal to all ages, by including a variety of photographs of the rabbits for younger children of around twelve, but at the same time not making it to childish by not adding to many photographs and also adding information useful for older people.
I did break the convention with font. I only used one font for the whole websites information. The font being Ariel.
The other area where I broke the convention was with the logo. The logos of the websites that I had looked at where straight forward and simple, whereas mine was more like a cartoon.


How does your media product represent particular social groups?
It is a website that provides information, guidance and appeals for help from interested parties on the raising of funds for the welfare of rabbits.


What kind of media institution might distribute your media product and why?
Any who already distribute animal welfare, like the RSPCA, webpages to try and tell people about the increasing numbers of animals being abused and/or abandoned.


Who would be the audience for your media product?
The audience for my webpage would be anyone interested in or who keeps rabbits. These include general pet owners or people willing to help rabbits.
The logo also shows the type of audience. Unlike the logos of the websites that I had looked at, my logo is more like a cartoon character than a website used on the Hare Preservation Trust, which just had an outline of a hare jumping over the letters HPT. Then logo would be more appealing to younger people around the age of twelve to forty.


How did you attract/address your audience?
The logo attracts the viewer as it is not too over powering or too small and not all that interesting.
The photographs of the rabbits are not of any of them after being harmed and so does not repel the audience, but in fact makes them want to look at the images.
There is only one font and so does not change between two or more fonts which, while in a way could look attractive on a single page, does not really fit with one another.
When I addressed the audience I did not specify anyone in particular. The opening home page reads 'Hello and Welcome' and does not mention any gender.


What have you learnt about technologies from the process of constructing this product?
The use of being able to colour images on the computer rather by hand is a lot quicker and gives the final image(s) a professional look. Also they are more eye-catching than images coloured by hand.
Also, while experimenting with colouring using Photoshop, I learnt new ways in which to use some of the tools. This proved useful for the image used on the 'Donate' page of my website.


Looking back at your preliminary task, what do you feel you have learnt in the progression from it to the full product?
Building a rough webpage on WebPlus 10 helped me to understand how the programme works and what you can and can not do when using it.
Also the use of colour, text and images help to attract an audience.


Problems?
There was one major problem that I faced when producing my website. This was that a few of the links would not work. However, with a little figuring out I managed to correct the problem and finish the site.


What went well?
The whole project went well, apart from the point where the links would not work.
I think that the website should be able to get its message across and hopefully be of interest to those interested in rabbits and their welfare.

Construction

Before I did anything else, I built my nav bar and title bar.

To create the nav bar I first off drew a rectangle in a programme called Photoshop.

I then coloured the rectangle in purple, like on my design ideas.

Next , I added the text, which would eventually link to a page in my webpage. This I did using the text tool and then I changed the font, size and colour of the text.

To make the nav bar more interesting I added a bolt to each corner of the bar. This I also did in Photoshop. Drawing a circle, I then coloured it a light grey.

Using the 'burn' tool I then began to darken parts of the circle, giving it a metal apperance.

To finish of the bolt I used the 'airbrush' tool. This allows for a layer of one colour to be applyed to an area. Changing the colour to white, I then stated to brush areas, creating a whiter area which now made the bolt look like metal.

Now I had to add the bolts onto the nav bar. This was done by resizing one bolt and copying and pasting it three time and then placing the bolts in the corner.

Once the nav bar was completed I had to save each section of the nav bar so that they could be linked to seperate pages on the final website.

The title bar took the same stages as the nav bar without the addition of the bolts.

Drawing a rectangle, I coloured it the same colour as the nav bar.

I then added a smaller and lighter purple box in the centre of the darker one.

The last stage was to add the writing using the 'text' tool and then changing the font to match the font on the nav bar.

This could now be placed at the top of my web pages and also on the welcome page.

With the nav bar, title bar and logo finished it was time to begin making the webpages.

To start off I opened programme calle WebPlus 10.

The first thing that had to be done was to make a Master Page. This would then keep the same set up (nav bar, title bar, logo and images) on each page. Also, I set the page size on this page (1000pxl X 600pxl).

To do this I had to import each section of the nav bar and join them up (so that it looked as it did before I saved each section).

Next I imported the title bar and placed it just off centre to the left, leaving room for two images to the right of the title bar and a space on the left for the logo, which I imported next and placed where needed.

I could now start to add pages.

To do this I clicked on the add buttom (circled red) ten times for the ten links on my nav bar.

Now that I had my ten pages I could start to add information and complete each page, adding images down the sides of some of the pages to make them look more interesting.

Once I had finished all the pages I added a welcome page, where the viewer presses the R.A.B.B.I.T title to enter the site.

On some pages that had more than one page to

them I added an arrow button that when pressed

would lead to the next page.

The last page that I added was then video page, with the advert for the charity.

To produce my video I used still photos and had a friend of mine talk over the film, explaining about the charity and what it does.

To edit the sound, before I imported it into Windows Movie Maker, I opened a programme called Audacity and imported and edited it as shown below:

To put the video together I opened a programme called Windows Movie Maker and imported the sound and images a shown below:

Once this was done I then saved the Movie as a seperate file and then imported it back into Windows Movie Maker where I added the music the same way as with the speech.